Richardson Housing Group.

Richardson Housing Group entered a new era and needed a refreshed look and experience for its next chapter.

Role: Brand Strategist, Art Director,
Website Designer

website rebrand.

Richardson Housing Group needed a dynamic, responsive website that showcased its homes, communities, and personality. We used a combination of woodgrain textures, an updated earth-tone color palette, and watercolor texture to bring the brand to life. Custom maps and a real-time feed into active FMLS Listings improve the end user experience and allow prospective buyers and agents to virtually explore communities.

Illustrations by Kaitlin Henre

before & after.